Marketing Academy for Plumbers

PERSONALIZED WORKSHOP: No Nonsense Marketing Strategies Designed to Increase Profitability and Maximize Customer Referrals

plumbersmarketingacademy — Sat, 02 Jan 2010 04:35:02 +0000

Register today as this first session discount is limited to the first 50 requests before January 15, 2010.

Workshop Available:
Wednesday, January 28. 2010
REGISTER ONLINE:  register AT plumbersmarketingacademy.com 
REGISTER VIA PHONE:  310.564.6793

Join us at this hands-on workshop designed exclusively for plumbers. This intense session is one in a series of six intensive personalized workshops to help you maximize your profits while increasing your focus on effective, impactful marketing strategies.

In this session you will learn:

How to focus on strategic marketing with the primary initiative to increase profitability;
Specific marketing tips for your business that work;
To prioritize internal goals and team members in an effort to maximize profits;
Discuss what competitors do and what you do better and how to capitalize this with your customers and prospects;
How to get your entire team focused on your 2010 marketing plan – and for those without a plan, don’t worry, we’ll help you jump start a plan that will get you armed and ready for immediate implementation and profit generation;
Demonstrate the new world of marketing and some ways for you to capitalize on technology to proactively respond to customers while generating new ones;
Find out what customers have to say about your company and harness that information to your advantage;
Provide you some strategic networking keys on building a business network as a way to promote your business and generate new leads and additional income;
We’ll discuss your customer base, how to increase it and how to get customers to work for you.

As you can see, this is a very intense session which is designed for companies who are ready to promote their business in a professional, strategic manner as a way to stimulate long term growth. The expectation is that you will come to this session focused and energized on developing new ways to stimulate business.

The current cost is $129.00 USD.

Each of the workshops will be provided at a cost of $299 per request once the series is complete. So, the cost of the session at $129.00 USD is a bargain.

Remember, this workshop is PERSONALIZED specifically for each guest and enables you to work through the session at your own pace.

For those who register for this first series before January 15, 2010, we’re providing the following:

Discount of a cost of $99*
FREE 30 minute 2010 plan review session upon completion of the course

*Must register on or before January 15, 2010.

Here are a few things to keep in mind before you register:

We tailor this course as a personalized session for you. You can listen to the course online or via an MP3 player. You will need a PDF reader which is available through Adobe. For those without a consistent Internet connection, we will gladly burn a CD and send it to you directly**.

Upon payment of the course, you will receive a series of course material which you are expected to at least review. If you are taking advantage of the 2010 plan review session, the materials must be completed so the marketing officer can provide a comprehensive strategy review.

We believe strongly in the information being provided, so much so we’ve based our business around these concepts for years. Our success has helped major Fortune 500 organizations as well as mid-sized and small businesses. We’re believers because we live it. However, if for any reason you are not satisfied, we will refund the cost of the course.

Your personalized session is being designed for you by a professional marketing officer whose been marketing for more than twenty years. You’ll note the focus is unyielding and the delivery dynamically presented as the person ‘presenting’ really cares that your business is successful which is why great lengths are being championed as a way to make sure you are able to get the most from the session, your time and your money.

**Course material and CD mailed at a one time cost of $2.95 per course. Course materials are received prior to the CD.

What Are Your Customer’s Saying About You?

plumbersmarketingacademy — Wed, 23 Dec 2009 04:40:54 +0000

Do you care what your customer’s think about your business and the service you offer?

Do you know what they’re saying about you?

Do you know where to look to find out what they’re saying about you?

If your long term objective is to grow your business with or without your direct involvement, it’s in your best interest to motivate a strong following with your customers as they’re apt to tell two friends and so on. Make them mad or better yet make them feel like they’ve just been ripped off and they’re more than likely never to call you again and tell several people what schiesters they think you are.

A good plumber is asking if the customer is satisfied and asking for future business in the event there’s a need. A great plumber is asking the customer to call upon the next next need, asking the customer to refer a friend and asking the customer to complete a survey to help the business improve and then following up to acknowledge receipt of the survey. Why go through all this effort? it’s not only good business, it’s a very effective way to market your business and it enables you to garner your customers to help market your business as well. >>>

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Be Prepared to Respond

plumbersmarketingacademy — Sun, 13 Dec 2009 21:00:32 +0000

When promoting your service or business to prospective customers, be prepared to answer the call. Marketing is not magic but when you promote your business to those who need your service, they’re apt to call. If they call and you are unable to deliver as advertised, you instantly lose credibility.

A plumber once dropped some promotional material at my door which prompted me to respond since I needed the service being offered. I called, scheduled an appointment for the next day and awaited their arrival. Thirty minutes later, after the scheduled appointment, I called this company to find out the status and was met with >>>

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SUBSCRIBER NOTE: Your January Customer Newsletters Now Available!

plumbersmarketingacademy — Sun, 13 Dec 2009 01:58:12 +0000

If you’re a subscriber, please make sure to download your January customer newsletter before December 31, 2009. Requests for printed versions due by January 10, 2010. Pre-order requests for February 2010 due by January 20, 2010.

Customer Newsletters:

Subscribers: FREE!
Non-Subscribers: $149
- Inquire for more details

Not a subscriber yet? No problem, join us today! Just send us an email or check the subscriber page for more details!

‘Tis the Season: What Are You Doing For Loyal Customers?

plumbersmarketingacademy — Wed, 09 Dec 2009 16:21:21 +0000

The economy is having a detrimental impact on a significant number of businesses to say the least of major industries overall. Thus, customer’s are fewer and those customers who are spending are bound to get more favorably responses to their inquiries than ever before. This means everyone is potentially fighting over the same customer.

But, are they really? Probably not if you have a loyal customer who calls you at the first sign there’s a problem you can potentially fix. But the competition will do their best to get every nickel they can which means your loyal customer may actually think twice when in need of a service you offer.

Good businesses recognize this fact and do a number of things to make sure their company is top of mind when their loyal customers have a need such as >>>

Making a Daily Impact on Your Prospect Marketing Without Spending an Arm and a Leg

plumbersmarketingacademy — Tue, 08 Dec 2009 16:47:06 +0000

Whether it’s realized or not, your company makes an impact every time someone from your organization encounters a prospective customer. From the uniform, the way your staff communicates, the marketing materials and vehicles being provided, it all has an impact on the way customers and prospects view your business. This could be a positive reflection or it could be a negative reflection. Clearly, it’s better to proactively insure prospects have the most positive experience possible. Here are some steps to review that demonstrate how everything you do can impact your marketing budget and still keep the phones ringing >>>